My summer edition of ANORAK Magazine arrived a few days ago, and it certainly lived up to my expectations. The one thing that really annoyed me was a whole spread devoted to obvious H&M product placement. It wouldn't bother me so much had it been an actual ad, but inserting subtle marketing into a kids magazine is not cool. At the front of the magazine there were also a couple pages of "good stuff". A section where the editors put out a collage of things they thought were interesting. Some of the things were not consumeristic, like "passion fruit" and a flower show, but most of them were objects for sale or companies. I couldn't tell if this was product placement, or just stuff the editors liked. I was impressed though that the only "ads" were one on the back cover and one on the inside front. I took some photos of a couple inside pages I really enjoyed:
0 comments:
Post a Comment